Sunday, October 9, 2011

The ethics of advertisement

For some time now, I've been a user of an add-on to my internet browser that blocks most internet advertisements, leading to a significantly more pleasant browsing experience, even blocking advertisements in videos from sites such as Hulu.

For most websites, their only source of revenue comes from their advertisements. They provide a service, and get paid for it from advertisers. If someone uses these websites and doesn't "pay" them by viewing the advertisements, is he stealing from them?

My question is: to what extent is it ethical to use ad blocking software?

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